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Monday, November 1, 2010

Organic-Vegan Fruit Jams from ‘24 Letter Mantra’


For more vegan jams reviewed in this blog, you can click this link.

All jams in the market carry the ‘green’ vegetarian symbol; however, the question we may ask is, are these jams healthy? If you check the ingredients list, you will find they contain a host of food additives such as artificial colors, flavors, and preservatives. Many contain processed white sugar as well. These jams do not claim to use organically grown fruits either. Under such circumstances, the question really is (repeat), are these jams healthy?

In an earlier post, we had reported about the organic-vegan fruit jams from Plantrich; the good news is that here’s another range of fruit jams to add to the list of healthy organic-vegan jams. These are the jams from the well-known organic food brand, 24 Letter Mantra.

Flavors and ingredients

The organic-vegan jams from 24 Letter Mantra are available in three flavors: mango, mixed fruit, and strawberry. The primary ingredient in the jams—the fruits—are 100% organically grown, that is, cultivated without the use of pesticides, artificial fertilizers, and chemicals. Additionally, the jams come with the assurance of not containing artificial colors, flavors, or preservatives either.

Availability of 24 Letter Mantra jams

Here is a brief on where you can purchase jams from 24 Letter Mantra in the following cities.

Bangalore: @ Spencer’s and Mother Earth stores.
Chennai: @ Heritage, Nilgiris, Spencer’s, Brown Tree, and TESCO stores.
Delhi: @ Anand Stores, Khan Market; Star Bazzar, Kailash Colony; and Malik Brothers, Defense Colony.
Gurgaon: @ Spencer’s; Easy Day (Walmart); Garg Dastak, Sector 31; DT Mall near Sikandarpur Metro Station; and Kitu Health.
Hyderabad: @ the 24 Letter Mantra flagship store where you can call at 040-23300404 and get the address.
Kolkata: @ all big Spencer’s stores.
Mumbai: @ Big Bazzar, Hyper City, More, and Nature Basket stores.

For more information, you can contact the brand’s headquarters at 040-27893028/729.

Note: 24 Letter Mantra offers a host of other organic-vegan products as well. To learn more about the different products, you can click this link.

“Many organic practices simply make sense, regardless of what overall agricultural system is used. Far from being a quaint throwback to an earlier time, organic agriculture is proving to be a serious contender in modern farming and a more environmentally sustainable system over the long term.” ~David Suzuki, Environmentalist~

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